Showroom Manager

Showroom Manager – Lincoln (Ras Al Khaimah)

Job Purpose:

To plan, manage, and lead the showroom sales in order to achieve sales targets. Supervise functioning of the showroom while ensuring efficient and effective showroom standards and monitoring customer satisfaction.

Roles & Responsibilities:

• Plan and execute Lincoln’s sales strategies and ensure whether the budgeted target for the showroom is achieved or exceeded.
• Coordinate with the sales manager and communicate sales plan & targets to the sales in order to achieve targets successfully.
• Manage sales process (aspects such as initial customer contact and reception, clarification of needs, identification of prospect, follow-up on initial contact, final closure of sales and quality of sales documentation) to ensure quality in the entire process.
• Prepare stock requirement for the month defining specifications, model and number of vehicles for the approval of the sales manager.
• Review daily sales activities, team product knowledge and showroom presentation so that Lincoln remains focused on delivering strong monthly results in line with its objectives.
• Liaise with appropriate internal stakeholders such as Customer Interaction Centre to provide customers with efficient sales support.
• Deal with critical problems and major customer complaints or issues that may be escalated and ensure prompt action or decisions in a timely resolution.
• Interact regularly with the existing and prospective customers to establish profitable relationships and determine their present and future requirements.
• Prepare offer creation and provide it to customers.
• Ensure all customer data is effectively recorded.
• Maximize usage of demo’s and monitor demo to sale ratio.
• Manage all aspects of the showroom to ensure high standards in the display, housekeeping and product information in order to convey the desired image of Lincoln and ATM.
• Monitor PDI process and ensure highest level of customer satisfaction.
• Communicate properly and efficiently with Lincoln’s customers in the respective showroom of the region.
• Stay well-informed on the market requirements and customers’ preferences.
• Prepare reports in Autoline and deliver to the sales manager for review.
• Provide leadership and direction to subordinates towards the achievement of goals and objectives.
• Guide, motivate, and evaluate subordinates on their performance, productivity and progress, while identifying training needs of team members to improve efficiency and ensure conformity with standard procedures and practices.
• Ensure that team members acquire the required skills and knowledge through appropriate training programs including product/brand related training, while identifying the appropriate gaps and training costs/benefits to ensure budgetary parameters are met.
• Ensure potential successors are identified, developed, and trained for succession planning purposes.

Qualifications & Experience:

• Bachelor’s Degree in a business related discipline
• Preferably a native Arabic speaker
• Five to eight years of experience in sales, preferably in the automotive industry
• Strong management skills
• Excellent interpersonal and communication skills
• Strong people management skills
• Strong problem solving skills
• Strong analytical skills
• Strong negotiation skills
• Coaching and guiding skills
• Strong networking skills
• Strong understanding of regional market
• Proficiency in Microsoft Office
• Knowledge of automobile sales
• Strong understanding of showroom merchandising
• Proficient in Autoline